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So far otctrainingacademy has created 20 blog entries.

Empower to Innovate! Announcing the Agenda for our Singapore Workshop

  The OTC Training Academy will be in Singapore on October 25th as the region looks to new areas for growth. We will be looking at Merging Marketing and Regulatory Affairs to deliver better innovations through opportunities in latest technologies and creating skills for sustainable growth. Find out more on our Singapore Workshop page or to be [...]

Empower to Innovate! Announcing the Agenda for our Singapore Workshop 2017-09-13T06:36:09+00:00

People Want More Healthcare Innovation

US adults want more healthcare innovation, suggests a Klick Health survey of over 1,000 people conducted by Maru / Matchbox. Only 17% of respondents think that health-related industries are currently the most innovative out of 18 industries examined. Health & wellness, pharmaceuticals and hospitals were seen as lagging behind consumer electronics, telecommunications and media & [...]

People Want More Healthcare Innovation 2017-06-28T11:58:51+00:00

David Taylor discusses the Munich Training Workshop

An interview with David Taylor reviewing the highlights of the April 2017 Training Workshop held in Munich, in which he discusses some of the highlights of the day, and insights into New Technologies that consumer healthcare marketers can, and should, embrace!

David Taylor discusses the Munich Training Workshop 2017-06-13T20:38:30+00:00

Your latest update from The OTC Training Academy – May 2017

Our latest OTC Academy Workshop was held in Bangkok last week, with attendees joining together to learn optimum techniques to engage with Pharmacy stakeholders. The OTC Training Academy brings teams together in a unique training environment to share insights and expertise in a highly interactive format. Our next training events are: Winning in OTC [...]

Your latest update from The OTC Training Academy – May 2017 2017-08-01T09:55:03+00:00

Changing the Future for OTC in APAC

The OTC Industry is still only growing at 4.3%, which is vastly under-representing the tremendous potential of this industry. We had the opportunity to begin to change the future of OTC, with a team of 30 industry leaders and practitioners, at our Winning in the OTC Pharmacy workshop. Working on a practical case, we [...]

Changing the Future for OTC in APAC 2017-05-06T14:05:06+00:00

Update from Bangkok

Our latest OTC Academy Workshop was held in Bangkok on 3 May, with attendees joining together to learn optimum techniques to engage with Pharmacy stakeholders. Attendees participated in interactive team exercises to use the training tools they are learning and troubleshoot ideas. Delegates described the event in Bangkok this week as: “Very effective way of compressing [...]

Update from Bangkok 2017-05-04T05:52:16+00:00

Sara Jones: Know, Understand, Believe & Act

As a business, DewGibbons + Partners have attended the Nicholas Hall European OTC insight conference for several years. This year, in the beautiful surroundings of Munich, we had the honour of leading an Action Workshop session on creative brand extension.   It was an enlightening to see OTC colleagues, from companies large and small and [...]

Sara Jones: Know, Understand, Believe & Act 2017-04-26T14:53:32+00:00

David Taylor: Innovation, education and digital transformation in the consumer healthcare sector

  As a digital management consultant and trainer, I am fortunate enough to interface with professionals from a range of different industries. These include Office Products, Banking, Real Estate, Professional Services and the Non Profit sector. However disparate these industry segments may be, one thing is true for all of them. They are all being [...]

David Taylor: Innovation, education and digital transformation in the consumer healthcare sector 2017-04-19T13:16:18+00:00

Digital Action Workshop in Munich

Here's a preview of the Digital Action Workshop, happening today (5 April) in Munich! Reviewing best practices in digital marketing, and how you can make the best use of new technological advancements, including wearable devices and other innovations, there is a real buzz around the room as teams get together to review different formats, devices [...]

Digital Action Workshop in Munich 2017-04-05T12:28:29+00:00