In a world where Covid, sustainability and wellness are the hot issues affecting so many health and wellness marketers, we sometimes forget the next “new normal” for all brands and marketers is and will be “Water Footprints”. Water shortages, water re-use, healthy access to water, body hydration and wellness from water are all issues that are floating quickly to the surface of the marketer’s world. This fantastic webinar, led by Dr Randall and Dave McCaughan will look at some of the issues arising from the world’s water shortage and how our time during COVID has highlighted what we, as Health and Wellness marketers, will need to do when thinking about our water policies for the future.